دور اليقظة التنافسية في اختراق الأسواق الدولية : شركة كوندور أنموذجا

الملخص EN

This study aims to investigate The Role of Competitive Vigilance In Penetrating International Markets – The Condor Model -By using the dimensions of Competitive Vigilance (Enterprise Products Competition, Partners, Production, Research and Development) we measured The Competitive Vigilance.

The sample of study consisted of (100) individuals Administrative frame works Based on the Convenience sample.

We found that all The Competitive Vigilance dimensions positively and significantly affect at Penetrating International Markets, While there were no statistically significant differences in The Competitive Vigilance due to (Years of Experience, Science Qualification, Administrative level).

We highly recommends the necessity of adopt culture of competitive vigilance At Condor company because of its importance in the formulation of strategic decisions, Especially That aimed to Penetrating International Markets.