الاتصال السياسي في وسائل الإعلام الجديدة

الملخص EN

In this study, we try to uncover the nature of the relationship between the elements of political communication and to highlight the status of the new media as a strong link in the relationship.

It is impossible to imagine the place occupied by the political space at present without the existence of media and communication, These institutions often forced politicians to modify their relations with the public and to take into account the reactions and hopes of public opinion.

The researchers started from the principle of the complex and pragmatic relationship that links the elements of political communication with the hypothesis that politics has been reduced to communication, where the goal of the political process has been to win and support the media, including new means, and often to neutralize them.

One of the results of the descriptive study on the reality of the relationship between the elements of political communication is that the current political practice has been subject to significant changes due to the power of the new media.