توظيف استراتيجيات التسويق الزراعي لترقية المنتج الفلاحي في الجزائر : شركة المراعي السعودية نموذجا

الملخص EN

In the last few years, Algeria has been striving to promote the agricultural sector, in a step to diversify exports outside the hydrocarbon sector.

This has made Algeria suffer from severe crises in all economic sectors.

Algeria has realized the importance of developing agriculture that will achieve self-sufficiency and security.

Food security, which is no less important than military security.

Since Algeria has considerable agricultural potential, it must adopt a clear strategy and techniques for the production of agricultural production as an agricultural marketing strategy to follow the example of the leading countries in this field and to explain how to promote agricultural products in Algeria through agricultural marketing methods