دور التحولات الاجتماعية و الاقتصادية في ترقية مناخ الاستثمار التجاري بالمدن الجزائرية : مدينة بسكرة نموذجا

الملخص EN

This study aims to know the role of social and economic transformations in upgrading the commercial investment climate in one of Algerian cities.

The Biskra city is one of Algerian desert cities, which has been growing in commercial activities, especially after the administrative upgrade of the city in 1974, the change in consumption pattern and the growing demand for some activities and their compatibility for market and social groups requirements.

The study used the quantitative and descriptive approach to illustrate the most important variables related to the social and economic transformations of commercial activities for sample of merchants in Biskra city, where the applied study showed that the study field has human qualifications, as the owners of commercial shops with the university and secondary level make up 65% of the total merchants, which can contribute to the promotion of commercial investment climate, 51.

01% of the total merchants moved from other sectors to work in the commercial sector, while the commercial Transformation Index (538) has shown the important commercial dynamic of Biskra city.