Managing the communication of organizations' crises to media

الملخص EN

Organizations strive to create a positive image, which is a positive, impressive and supportive feature.

The distorted picture is one of the most serious consequences of crises of various shapes and sizes.

It requires an intense and rapid effort on the part of the Department and the Organization's focal points to respond to them and to change them through accurate and accurate information, especially since each crisis is unique and requires its own response.

Effective operational preparedness to deal with various crises is the best strategic solution for the organizations to be able to take advantage of calm conditions in order to strengthen their capacity to respond to the demands of prospective and informative crises, and requires a focus on instilling a culture of media vigilance among staff; That would prevent organizations from creating media tensions and from falling into crisis.