قياس التذوق الملبسي لدى طلبة الجامعة

الملخص EN

Clothes are considered as a means of aesthetic and artistic expression that help to hide the flaws of the body and highlight its merits; it has importance in people's lives as it reflects the individual's idea of himself and his personality.

The appreciation in clothing is a reflection of a person's sense of artistic components and the application of this sense to the clothes of his choice.

The researcher considered the following variables; gender, specialization, stage of study, age, monthly income.

The current researcher adopted a quantitative descriptive research that is concerned with studying a phenomenon that exists in reality through measuring and analyzing its data to extract results and generalize them.

The research sample consists of (150) male and female students of different scientific and humanities faculties at the University of Baghdad, who were randomly selected.

The research questionnaire consisted of (47) items, which included the following dimensions (modesty, adornment, keeping pace with fashion, attracting attention, belonging to the group, self-realization).

The search results showed the following: The concentration of the highest percentage of the sample in the two levels (medium, low), which indicated that the students of the university have a weak taste in clothing.

Also, there are statistically significant differences according to gender in favor of females in the dimension, age in favor of age (21 years - less than 24 years) in dimension (attract attention), age (24 years - less than 28 years) in dimension (belonging to the group).

Finally, there are no statistically significant differences according to the specialization, stage of the study, and monthly income in the dimensions of clothing tasting measure.

The research came out with a set of recommendations and suggestions.