دور الثقافة الاتصالية في تعزيز الرضا الوظيفي : دراسة نظرية

الملخص EN

This study aims to identify the various variables that contribute to the formation of communication culture within the institution, as the latter is an open pattern influenced by various environmental elements through many communication pillars, which ensures the creation of a common culture among workers, and build a unified and positive image, as communication culture is one of the main pillars defined for the success or failure of organizations in a rapidly changing and highly competitive environment.

The foundation is therefore obliged to adopt a sustainable strategy by investing in the human element, by identifying the factors affecting their job satisfaction by establishing the foundation's communication cultural components to keep pace with the range of variables that affect and affect them to achieve their goals and ensure their continuity.