دور الابتكار في تحسين أداء المؤسسات الصغيرة و المتوسطة : دراسة حالة مؤسسة إسمنت عين توتة-باتنة

الملخص EN

This study aims to highlight the Importance of innovation in industrial enterprises enterprises and the positive impact of innovative products on the performance of the Ain Tuta cement company Batna, the results obtained in this study showed that the new innovative product of salt resistant cement (CDA-CEM42-5ES) has contributed in raising the volume in this company, this is du to the increase in the demand for this high-quality product by the dealers, order to expand development projects.