الاتصال الإقناعي من منظور إسلامي

الملخص EN

The present study aimed to identify the meaning of persuasive communication from the Islamic perspective, in terms of persuasive methods derived from legitimate sources.

Which refers in its entirety to the sources of Islamic legislation such as the Qur’an, the Sunnah, consensus, Analogy and Islamic heritage in general? Where we find in the legal texts, many and varied models of persuasive communication, the HolyQur’an that was revealed to convince people of the Islamic religion; He addressed people's minds, hearts and emotions in a persuasive manner, as his verses included various persuasive methods, Outwardly or implicitly; directly or indirectly.

An example of this is the method of debate and the call to reflect on the universal miracles and other persuasive methods.

And in the noble Prophet’s Sunnah, the second source of Islamic legislation which is the practical interpretation and the realistic application of the Qur’an; We find the Prophet, may God’s prayers and peace be upon him, used all kinds of persuasive appeals in his mission, whether they were rational, emotional, or intimidating Knowing the persuasive communication methods from the Islamic perspective and their realistic applications would: To open up broad horizons in the communication process, in theory and in practice.