دور وسائل التواصل الاجتماعي في صناعة جودة القرارات الإدارية بالمؤسسات الرياضية في دولة الكويت

الملخص EN

The current research aims to identify the impact of social media on administrative decisions in sports institutions in the State of Kuwait, the research community included members of the boards of directors of sports clubs in the states of Kuwait, and the researcher also selected a random sample of members of the board of directors of sports clubs in the states of Kuwait, and the total sample reached (80) individuals, and the researcher has used (30) individuals as a survey sample to conduct the scientific transactions of the questionnaire The researcher used the questionnaire as a tool to collect data, by following the following steps: analyzing the availability of scientific references and studies specialized in decision-making, social media with the aim of reaching a set of scientific information and knowledge related to the topic of the research, and the most important conclusions were the effectiveness of social media channels on planning decisions through The electronic information available through sports websites that helps decision-makers in dealing with problems, and contributes to creating new opportunities that benefit the sports institution, and social media helps in choosing the most realistic alternative to decision-making, The most important recommendations for sports institutions (sports clubs) were to take advantage of social media because of their great role in influencing administrative decision-making.