أهمية المسؤولية الاجتماعية في تهذيب الممارسات الإدارية للشركات متعددة الجنسيات في ظل تحديات العولمة

الملخص EN

In recent years, The concept of social responsibility has attracted the attention of academics, managers and businessmen; Where many social responsibility programs have emerged, adopted by many companies, including multinational companies; This is due to the increasing pressure on these companies by non-governmental organizations in order to make their activities ethical and responsible to society; The aim of this research is to clarify the importance of instilling a culture and practices of social responsibility in multinational companies in order to make their activities more beneficial to society.

Social responsibility is also way to avoid corrupt practices and the negative effects of the activities of multinational corporations on society and environment.

We conclude in this study that social responsibility programs need to be integrated into the strategies of multinational corporations.

these strategies are useful for companies and community; in the economic, social and environment sides.