تغطية محتوى الموضوعات الصحية في الصحف البحرينية اليومية عام 2020 : دراسة تحليلية لصحيفتي أخبار "الخليج" و "الأيام"

الملخص EN

this study aimed at uncovering the concerns and priorities given to health issues by Bahraini daily newspapers, and to identify the most important health topics published in these newspapers.

The descriptive analytic approach was implemented using a tool of content analysis.

The tool included a number of main and sub-categories of content analysis, amounting to (56) categories.

The validity and reliability of the study tool were verified.

A sample consisting of (92) issues of “Akhbaralkhaleej” and “Alayam” newspapers published in 2020 were analyzed.

Data analysis revealed high concern and interest in covering issues related to infectious diseases, especially Corona virus disease.

Severe negligence in covering topics related to non-infectious diseases, but important and dangerous for the Bahraini society, such as heart disease, cancer, diabetes, thalassemia, and others.

Based on the findings of this study, the researcher reached many recommendations, the most important of which was that developing a health media strategy drawn and studied within an organized, continuous and joint effort between newspapers and the Ministry of Health, the aim of which is to develop the public health awareness, especially of the diseases most dangerous to Bahraini society.