أولويات الاستهلاك وعلاقتها بالتوازن الأسري لدى ربات الأسر في ظل جائحة كورونا

الملخص EN

The research mainly aimed to study the relationship between consumption priorities in its three dimensions)determining consumption priorities-arranging and organizing consumption priorities-positive interaction), and family balance with its four axes (psychological balance-physical balance-economic balance-social balance) among female heads of household under the corona pandemic.

the research used the descriptive analytical method, and the research sample included a sample of 350 female heads of household, provided that she is married and has children, from urban and rural areas of Kafr el-Sheikh and Dakahlia governorates, and from different social and economic levels.

general data for the family, a questionnaire on consumption priorities with its dimensions: “determining consumption priorities-arranging and organizing consumption priorities-positive interaction”, a household balance questionnaire with its four axes “psychological balance-physical balance-economic balance-social balance”..

the most important results concluded that there is a positive, statistically significant correlation between the three dimensions of consumption priorities and the family balance, and there are statistically significant differences between the heads of households, the urban and rural research sample, in the consumption priorities and its three dimensions in favor of the heads of rural families, and there are statistically significant differences between the heads of the urban and rural research sample.

in the social balance in favor of the heads of rural families, while there are no statistically significant differences between the heads of families in the urban and rural research sample in each of (psychological balance, physical balance, economic balance, total family balance), and there are statistically significant differences between female heads of household research sample and non-working women in the positive interaction in favor of nonworking women while there are no statistically significant differences between the heads of families working and non-working research sample in (total consumption priorities, determining consumption priorities, arranging and organizing consumption priorities), as well as there are no statistically significant differences between working and non-working female heads of household research sample in the family balance and its axes (psychological balance, physical balance, economic balance, social balance.

therefore, the research recommends encouraging female heads of household to attend training courses to raise the level of their management of consumption priorities, especially during crises and epidemics, as well as training courses to raise skills that help maintain family balance.