أثر أزمة جائحة كورونا على الأداء التنظيمي و المالي لشركة أمزون

الملخص EN

The study aims to identify the impact of the Covid-19 pandemic crisis on the organizational and financial performance of Amazon; The problem of the study was that the various Amazon company, as one of the local and international organizations, faced a severe crisis due to the Covid-19 virus, which led the organizations to adopt different strategies to overcome this crisis and raise the level of their performance on the financial and organizational level; The importance of the study stems from the fact that it sheds light on a vital and important topic for various community organizations; The data of the study was collected from the company’s website, which shows the nature of its organizational performance and the financial indicators that show the company’s financial performance.

It is taken by analysis to show the impact of the crisis on performance.

The study reached several conclusions, the most important of which are: Amazon was able to deal with the Covid-19 pandemic and transform it from an economic crisis into an investment opportunity that made progress in performance at the organizational and financial levels.

The study recommended the need to open various organizations with the changes taking place in the external environment and to try to harness their potential and resources to transform crises into opportunities for success.