الإشهار الإلكتروني : من البساطة إلى التطور و التعقيد

الملخص EN

The study aims to know the nature of electronic advertising in general and in Algeria in particular and to know the stages of its development and spread and the most important legallegislationsregulating it, and it turns out to us through this study that electronicadvertising, whether in Algeria or in the world, has become one of the important tools for promoting and introducing products and it is considered one of the tools of technological development that the world has reached today and has become the most important highway for companies of any kind to reach high goals and achieve quick profits.

of advertising suffers from a legal and legislative vacuum, and does not include clear laws and itsown, which is included under ordinary advertising laws as an attempt to organize and manage it.