مسميات المتاجر و الأسواق و علاقتها بالاعتبارات التسويقية و المكانية مع التطرق إلى مدينة الموصل

الملخص EN

The present research looks at the nature and importance of retailing, major types of store retailing.

In Mosul city, many stores today cluster together to increase their customer pulling power and to give consumer the convenience of one-stop shopping.

The main types of stores cluster are the central business and the shopping centre.

The research shows no link between the type of store and the nature of activities introduced by these stores.