إعادة التركيز الاستراتيجي على الحرفة الأساسية لتحسين الوضعية التنافسية للمجمعات الصناعية الجزائرية : تصور نموذج مقترح لمجمع صناعة الزجاج و الكشط ENAVA

الملخص EN

The aim of this study is to highlight the role of strategic refocusing on core business in improving the competitive position of Algerian industrial groups as a whole, and the Glass and abrasion-manufacturing group (ENAVA) in particular.

Based on the deductive approach, we have analyzed some previous related studies, and then we have proposed a model to refocus the activities of the manufacturing group (ENAVA), in addition to some other recommendations.