مشكلات التسويق في المصارف الإسلامية بمحافظة حضرموت اليمنية

الملخص EN

This article aims to highlight the most important problems of the Islamic banking sector in the Yemeni province of Hadramaut .

It was found that there were marketing problems are many and varied afflicting the Islamic banking sector in the Yemeni province of Hadramaut.

Relating to each of: customers , based on providing service in banks , regulations and procedures in force in the Islamic banking sector in the Yemeni province of Hadramaut , and many other problem of a technical nature .

Has been offering a researcher at the end of the article, a set of recommendations , including: to urge those in charge of Islamic banks in the province of Hadramout attention more marketing activities in accordance with the possibilities available , educate customers who are unable to use some of the services in ways that use , simplify procedures as much as possible , and work on constant communication with the main branches to get more powers , especially with regard to the design and implementation of some of the necessary marketing activities