آفاق التفاعلية في ظل الإعلام الجديد : دور "البريد الإلكتروني" في تحقيق التفاعل بين القراء و الكتاب :دراسة مسحية لعينة من الصحفيين اليمنيين

الملخص EN

The present study has focused on exploring the patterns of interaction that occurred between Yemeni readers and writers via e-mail.

The study found that e-mail has become the foremost medium of correspondence between these two parties.

It allows great opportunity for interaction and establishes a new relationship.

Thus, it presents a tangible addition to journalistic work.

Yemeni writers have shown highly positive attitudes towards e-mail and the methods in which dealing with.

Despite the modest number of readers' messages, it nevertheless provided a forum for agreement and disagreement in views between writers and readers.

It constitutes a good source for obtaining new ideas for future writing, in addition to influencing some of the writers' opinions.

The study reiterated the difficulty of becoming acquainted with the identity of the "electronic correspondents" in the era of "journalist citizens".