المؤسسة بين الالتزام بالمسؤولية الاجتماعية و بين تحقيق ميزة تنافسية ذات بعد أخلاقي

الملخص EN

Some time ago was the target of doubling profit concern of institutions, but in the meantime have become social issues are of paramount importance, so I had to figure out what's best for the Community institutions first, as it should be also focus the ocean and the environment in which it operates, in addition to this trend stems not only I the importance of creating a positive social role for the Foundation, but his aim is to create a competitive advantage for the enterprise with a moral dimension, and here it seemed important to study how the Foundation's commitment to social responsibility to achieve competitive advantage with an ethical dimension?