التسويق الرياضي كآلية لتحسين المردود الاقتصادي للأندية الرياضية الجزائرية في إطار نظام القطاع الخاص

الملخص EN

The aim of this study is to find the appropriate form for applying and following any of the appropriate sports marketing methods for the effective management and management of sports facilities and the steps that can be followed and to identify the expected results of the application of the idea, as well as to seek to reduce government spending on sports, Especially in sport in general, but he reached the stage of disability, especially in the application of the system of professionalism sports, which requires a large influx of funds, especially as sport has become a cycle of the national economy.