إدارة الدخل الأسري و علاقته بالسلوك الاستهلاكي للمنظفات الصناعية للملابس

الملخص EN

The study aims to identify Family Income Management and its Relationship with Consumptive Behavior of Synthetic Detergent for Clothes.

This study was conducted on accidental sample of 170 household heads in the Middle District of Alexandria.

The data were collected by using a questionnaire through personal interview.

The data were analyzed statistically using percentages, frequency, median, standard deviation and simple correlation coefficient.

The study revealed that:- 1- Low percentage of the participants with high level of family income management as reach 12.1%.

2- Purchase, Using practices level of Synthetic Detergent for Clothes were good among 13.5%, 18.2% from participants respectively, also impact of Synthetic Detergent for Clothes on skin was high among 4.7% from participants.

3- Low percentage of the participants with rational, irrational consumptive behavior level of Synthetic Detergent for Clothes as they reached to 12.4%, 14.7% respectively.

4- There were statistically a positive significant correlation between Purchases, Using practices level of Synthetic Detergent for Clothes and level of family income management, exposure level to information resources at probability of 0.01.

Also there were statistically a positive significant correlation between consumptive behavior level of Synthetic Detergent for Clothes and level of family income management, exposure level to information resources at probability of 0.05.