دور تكنولوجيا المعرفة في تعزيز الميزة التنافسية المستدامة : دراسة حالة صيدال

الملخص EN

The objective of this study to highlight the rol of knowledge technology the achievement of sustainable competitive advantage at the sidal complex of the pharmaceutical industry, and was developed two basics hypotheses and tested using a set of statistical methods, the study found a strong correlation relationships and a positive impact between the tow variables, independent variable( knowledge technology), and the dependent variable (sustainable competitive advantage) , in the light of these results a number proposals were proposed to activate the role of knowledge technology in the achieving sustainable competitive advantage at the SAIDAL Company.