استخدام شبكات التواصل الاجتماعي (موقع فيسبوك)‎ في التسويق السياسي بالجزائر : حملة الانتخابات التشريعية 10 ماي 2012

الملخص EN

The proliferated use of the Internet especially social networks such as facebook and twitter in the socio-economic and even political fields seen its immense influence on the ideological tendencies of the almost young and intellectual population, led political parties in Algeria to introduce a sort of political marketing in their campaign in the last elections in 2012 in order to disseminate their points of view and their electoral programs.

This study aims to unveil and analyze the use of official Face-book pages of political parties in order to identify the particularities of each of the two parties; The National Liberation Front (NLF) and the Green Alliance of Algeria (GAA).