فاعلية الصورة الضوئية الإبداعية في الترويج لسياحة البيئات الصحراوية في السودان

الملخص EN

This study aims to know the effectiveness of creative photography of desert environments in raising tourism level in Sudan in comparing by global counterpart and their repercussions on economic, trade and services activities.

The study uses the descriptive approach as main approach and the comparative method as helped approach as well as the comparison method through the procedures of study comparison between samples under consideration are sixteen samples which contain creative photography in promotion of global desert environments(8 samples), which represent an accurate model in terms of standards and quality.

On which the researcher measure them by the Sudanese desert environments photography (8 samples).

And observation is taken as a applied tool to the samples, searcher described the samples through observation then compare to elicit aspects of agreement and disagreement.

The study found that in this time the Sudanese photography can't development or improve the advertising of desert environments in Sudan.

And the effectiveness of creative photography attracts the tourists attention, increase sale, as a result the profits are doubling because the most realistic and deep impact on the tourists and raising the tourism economic income.