شعرية الصورة الإشهارية و تمثلاتها في العرض المسرحي

الملخص EN

The research consists of Four chapters, the First Chapter deals with subject issue, importance, needs, aims, limitations & abbreviations of the research.

The Second Chapter consists Three research sections.

The first section (Publicity Concepts), the second section (cultural poetic image of Publicity).

The Third section (Publicity Significant of Theatrical Show).the Third Chapter deals with the analysis of the research sample (Slaughterhouse play)for the Director Montather Sadoon.

The Search ended with conclusions in the Fourth Chapter, on of it the persuasion in Publicity Theatrical image, through the means of Arts that consider the link of Arts that contributes of the persuasion of both sides; Dramatic structure of publicity Image and its processing by the Director