دور البيئة المحفزة لاحتضان الأفكار الابتكارية و المبدعة في تفعيل قيادة الابتكار : شركة جوجل انموذجا

الملخص EN

Innovation is one of the basic components to achieve excellence and upgrading at all levels, with innovation it can sweep the market, and could double the turnover, achieve continuity and sustainability, the innovation have a great importance and impact in the Business Organizations and Governmental Organizations.In under the competitive environment especially at the institutional level, both creativity and innovation thay became one of the most important elements.

that must provide in all activities, in both the Institution and the members of the Organization (Leaders and Subordinates ( , it's Imperative to know how to find innovative and creative ideas, and discussed with all levels of Management and provide effective incubation her ,and create an appropriate environment to her, to activate and facilitate the application process and implementation for product innovation(Goods or services), This responsibility lies primarily on the Leader ,it is the first official to lead innovation institution, so it must be to know how to use effective methods to stimulate the production of innovative ideas, engaging the employee in innovation and promote a culture of innovation in organization , and try to take advantage of the external environment and activated with the internal environment Foundation, like Google.

which is what has to stand out in this study .