الاقتصاد البنفسجي : الرؤية الاقتصادية للثقافة في فرنسا

الملخص EN

Purple economy is a type of economy that adapts to human diversity in a context of globalization.

It relies on the cultural dimension so as to attribute value to goods and services.

Seen from this angle, globalization offers new potential, stemming from dynamic interactions between economics and culture.

The initial objectives of this study were to come up with a better definition of the purple economy and to focus on the contribution of purple economy in sustainable development.

We found that purple economy focus on to the cultural values put in goods and services and will lead to a greater recognition of the role of art and cultural activities and therefore to make a healthy economy condition.