مدى إدراك مدراء الانتاج و العمليات لمبادئ المسؤولية الاجتماعية لإدارة سلسلة التجهيز : دراسة استطلاعية في شركة كرونجي لإنتاج المشروبات الغازية و المياه الصحية و العصائر المحدودة

Abstract EN

The aim of current research is to determine the extent of production and operations managers' awareness of the principles of social responsibility for supply chain management in the karwanchi Company limited for the producing soft drinks, healthy water and juices.

To achieve this, a hypothetical research model has been prepared that includes the principles of social responsibility for supply chain management, as well as two basic hypothesis were formulated.

The current research relied on questionnaire as a main tool to collect information, and its validity and stability were verified as the stability factor reached (0.92), and (45) questionnaires were distributed.

The research sample consisting of production and operations managers in the company, (40) questionnaires were retrieved and can be considered as a Valid for statistical analysis, the data has been processed and analyzed using a number of statistical methods and depending on software package (SPSS Ver.19).

The research seeks to answer the following questions: 1- To what extent are the production and operations managers who works at researched company are aware of the concept of social responsibility for supply chain management and its principles? 2- Does the company adopt the principles of social responsibility principles for supply chain management? The research reached a set of conclusions, the most important of which are: There is an interest by the company in adopting the principles of social responsibility of supply chain management adopted by the research.

According to the research findings, a number of proposals were presented, the most important of which were: Building cross-departmental teams that are responsible for diagnosing and identifying problems associated with principles of social responsibility of supply chain management and proposing appropriate solutions to them.