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Digital applications : true means of communication and digital transformation
Other Title(s)
Les applications numériques : véritables moyens de communication et de transformation numérique
Author
Source
Finance and Business Economies Review
Issue
Vol. 3, Issue 2 (30 Jun. 2019), pp.145-152, 8 p.
Publisher
Publication Date
2019-06-30
Country of Publication
Algeria
No. of Pages
8
Main Subjects
Topics
Abstract EN
Digital applications are powerful means of communication and digital transformation because they enable brands to achieve their overall communication goals.
The growth of different techniques has changed the strategies of production, distribution, intermediation and even consumption of products and services.
In digital marketing, these digital applications allow brands to engage with a large number of Internet users and promote themselves in a digital environment.
The main objective of this article is to explain the link between the management of companies and digital and computer applications in economic and managerial activities, as well as the position of the Algerian system in this context.
American Psychological Association (APA)
Buri, Nasimah. 2019. Digital applications : true means of communication and digital transformation. Finance and Business Economies Review،Vol. 3, no. 2, pp.145-152.
https://search.emarefa.net/detail/BIM-1090789
Modern Language Association (MLA)
Buri, Nasimah. Digital applications : true means of communication and digital transformation. Finance and Business Economies Review Vol. 3, no. 2 (Jun. 2019), pp.145-152.
https://search.emarefa.net/detail/BIM-1090789
American Medical Association (AMA)
Buri, Nasimah. Digital applications : true means of communication and digital transformation. Finance and Business Economies Review. 2019. Vol. 3, no. 2, pp.145-152.
https://search.emarefa.net/detail/BIM-1090789
Data Type
Journal Articles
Language
English
Notes
-
Record ID
BIM-1090789