دور التعريب في تعزيز الهوية الثقافية في الوطن العربي في ضوء العولمة الإعلامية

Abstract EN

This study aims to know the role that Arabization plays in strengthening the cultural identity in the Arab world, in light of the challenges posed by the media globalization that the world has been witnessing for some time, and the tremendous spread it is witnessing in connection with the spread of the media, and this spread has effects that extend to the ends of the world and its lowest.

The study sheds light on the great effects of this globalization on the decline of the Arabic language in the Arab world in general, and its diminishing effect on the generations, especially with regard to the issue of Arabization and the use of Arabic words at the university curriculum level and for students studying in colleges, universities and higher institutes.

The study focuses on the importance of Arabization, its role and its elements, and on defining the cultural identity and its various elements and characteristics, in addition to what is media globalization, its characteristics, types, and its various effects on Arabization.