تأثير جائحة كورونا (كوفيد-19)‎ على توظيف التعليم الإلكتروني في برامج الإعلام و العلاقات العامة الأكاديمية : دراسة مقارنة بين الجامعات السعودية و المصرية

Abstract EN

The Corona pandemic (Covid-19) posed a great challenge to the world and caused many public closures, harmed economic interests, disrupted social relations, and halted the educational process in many educational institutions worldwide.

Consequently, most of the lectures, discussions, workshops, and seminars have been transferred to the virtual world, through virtual classes.

Communication and media colleges, institutes and departments are part of the education system and have moved to the e-learning method through digital applications and websites to ensure the continuance of the educational process.

In view of the continuation and expansion of the Corona pandemic (Covid-19) to contain most countries of the world, including the Middle East.

Based on this, the study focused on understanding the impact of the Corona pandemic on the employment of electronic education in colleges, institutes, and departments of media and public relations to confront the Corona pandemic? The study relied on the comparative approach between universities in the Kingdom of Saudi Arabia and the Arab Republic of Egypt.

The study used the quantitative method as a basis for data collection and analysis through a questionnaire that included 400 individuals from the two countries.

The results of the study indicated that media students in Saudi universities and Egypt have the skill and familiarity in dealing with technology (tech-savvy), the need to look at distance education as a strategic option to face crises and the sustainability of the educational process, the importance of developing electronic national educational platforms in Saudi Arabia and Egypt, and in conclusion the necessity to continue expanding the infrastructure development projects in the communication and information technology sector.

Keywords: Public Relations - Media Education - E-Learning - Corona