الترويج الافتراضي لصورة الجزائر السياحية عبر مواقع التواصل الاجتماعي : دراسة على عينة من مستخدمي موقع إنستاغرام في الجزائر

Abstract EN

This scientific article aims to know how to present Algerian tourism and promote its ingredients in INSTAGRAM, and try to monitor the most important of these ingredients and the way they are presented, by analyzing the content of the 72 answers given through the study, and try to understand and dismantle the approved method of promotion.

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The results of this analysis showed that this sociel media platform has succeeded to a great extent in presenting the Algerian tourist destination in an attractive, high way, rich in extensive information and correctly expressing the richness and diversity of Algeria's tourism, with the researcher presenting at the end of the article an outlook at the possible way in which Algeria can use this platform to promote its tourist destination in the western world