واقع تبني منظمات الأعمال لأنموذج خلق القيمة المشتركة و دوره في تحقيق أهداف التنمية المستدامة : شركة Novartis أنموذجا

Abstract EN

: This study aims to be acquainted with the reality of creating a common value in business organizations and their role in achieving sustainable development goals, whereas the creation of shared value is done by bilateral require one another.

Achieving the social value of society on the one hand required achieving economic value on the other, We have adopted on the descriptive-analytical method, Has also been touched.

upon the set of programs that Novartis company Finally, the study reached for business organizations use of the shared value model greatly contributes to creating economic benefit or value in parallel with Creating social development, thereby achieving sustainable development goals, was also provided some recommendations that benefit the subject of the study