دور البرامج الإذاعية في الترويج السياحي

Abstract EN

This study aims to highlight the role of radio in promoting tourism to the importance of tourism to increase income and entertainment community, with purpose to intensify programmers to promote tourism to contribute more to the scientific social development.

The problem in the main question: what is the role of radio programmers in the promotion of tourism? The extents to which interested listeners listen to programmers those promote tourism in Sudan through the Sudanese radio? Highlighting the role of radio in promoting tourism and attract investors? What are the problems that hinder the production of programmers promoting tourism in Sudan? How to activate tourism and increase production through radio programmers that serve the interests of tourism in Sudan? Through this study, the researcher has a set of curriculum research in descriptive, analytical and integrative and historical approach.

Study for the set of results is: 1.-the study proved that there was a deterioration in the level of tourism in Sudan due to the support of the State as an important economic resource, and make it as a recreational activity for individuals and groups.

2.

the study showed that radio is a good means of communication in the delivery of news and the rest in preference to other means of communication for easy follow up from your mobile phone and transportation, in addition to radios at home.

3.

the study proved that most followers of the low tourism believe that the broadcast dates suitable to some extent this underlines the contribution of the programmer to raise issues of tourism development and promotion.

The study recommends the following: 1.

to activate domestic tourism through educational institutions and programmers have intensified and by its contribution to the recovery of domestic tourism.

2.

to increase programs that promote tourism to national public radio and other media in Sudan {satellite TV, newspapers, radio stations,...}.

3.

Review vision strategic planning for development projects and tourism projects in particular.