دور التخطيط الاستراتيجي في تعزيز الميزة التنافسية للمنظمات العربية

Other Title(s)

The role of strategic planning in enhancing the competitive-advantage of Arab Organizations

Joint Authors

المعاني، أحمد إسماعيل
جرادات، ناصر محمد سعود سليمان

Source

المؤتمر العلمي الدولي الثامن استراتيجيات بيئة الأعمال المعاصرة : رؤى و أفكار متجددة 29-30 نيسان (أبريل) 2014.

Publisher

Philadelphia University Faculty of Administrative and Financial Sciences

Publication Date

2014-04-30

Country of Publication

Jordan

No. of Pages

14

Main Subjects

Economics & Business Administration

Topics

• Competition
• Strategic planning
• Organizations
• Arab world

English Abstract

The aim of this study is to indicate the role of strategic planning in achieving and enhancing the competitive advantage in Arab organizations, the study has addressed this issue through three main points are 1.

Define the concept of nature and the elements of strategic planning 2.

Define the concept of the nature and elements of competitive advantage 3.

Identify obstacles that hinder the process of strategic planning in developing countries, and thus limit the ability of organizations in those countries to achieve competitive advantage The researchers used the descriptive analytical method to achieve the purpose of this study, which concluded that a set of proposals and recommendations for the purpose of increasing interest in Arab organizations strategic planning, and thus contribute to the promotion of competitive advantage.

Data Type

Conference Papers

Record ID

BIM-765294

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