الاستثمار في المعلومات : مدخل لتحسين أداء منظمات الأعمال

Abstract EN

The development of today in the era of knowledge, technology and information, changing traditional economic concepts and the emergence of new economic concepts that rely on intangible and intellectual assets, prompt the organizations to face many challenges, the most important of which is keeping abreast of the rapid development of information and how to exploit it and make it a point of strength for the Organization.

The fields of knowledge, quality and information that have become the subject of today's concern for business organizations and their attempt to identify the concept of this type of investment and the dimensions of knowledge inherent in it and its role in creating value, and improve performance and elegance E status and make it a weapon and a point of strength for her.

This will be explained in this paper.