دور رأس المال الفكري في تعزيز الميزة التنافسية للمؤسسات : دراسة حالة القرض الشعبي الجزائري بولاية تلمسان

Abstract EN

Business organizations live in a word that is characterized by continuous dynamic change.

where knowledge is becoming the organization reflects the competitive advantage distinguishes them from the seen of organizations, and as a result, successful organizations are those that are the attraction and selection, development and the development of individual employees who can lead these organizations, and successful organizations are the organizations that interested customers and their needs and desires, and the exploitation of opportunities for different technologies in the environment surrounding them, which required the search for means and methods to meet these challenges.

The intellectual capital a means actors that respond to those requirements where you can through which organizations overcome the difficulties by the energies of innovative and creative human resources.

It is also the strength of impact of the company on all functions susceptible to supply it the services which facilitate its adaptation to the variations of its environment, where from the need to protect such a capital, to manage it well and to invest a lot there constantly to make durable its competitive advantage, hence the idea of the subject of this research to try to explain the correlation between intellectual capital and competitive advantage for organizations attempt to recognize the requirements of intellectual capital in those organizations and its role in achieving substance competitive adva.nta.ees.