مستلزمات إدارة الجودة الشاملة كأداة لتفعيل الميزة التنافسية في البنوك التجارية الجزائرية

Abstract EN

The management of the overall quality of modern management techniques and an integrated approach and a great way to manage people, processes and tools, programs and all that would ensure the achievement of their overall satisfaction with the client, and is an improvement of the performance of services worldwide attention, since it represents the services sector of a large proportion of the workforce compared to the workforce in the rest of other sectors, and the application of the concept of total quality management in the service sector and in the private banks have a great importance to achieve the positives, however, that this application does not vacate the obstacles, as his requirements must be introduced for the success of this application that achieves leadership and excellence.