YouTuber’s as role-models : a study of the ways YouTubers influence teenagers in the UAE

Other Title(s)

مشاهير اليوتيوب باعتبارهم قدوة للمراهقين : دراسة على الطرق التي يؤثر بها مشاهير اليوتيوب على المراهقين في دولة الامارات العربية المتحدة

Author

al-Zari, Nada Jamal

Source

University of Sharjah Journal for Humanities and Social Sciences

Issue

Vol. 16, Issue 2 (31 Dec. 2019), pp.53-79, 27 p.

Publisher

University of Sharjah

Publication Date

2019-12-31

Country of Publication

United Arab Emirates

No. of Pages

27

Main Topic

Media and Communication
Sociology

Topics

Abstract EN

The aim of this research is to give an overview of the current YouTube community, including what influence YouTubers have on their teenage viewers in the UAE and to what extent this influence on their life is considered positive or negative. YouTubers are seen as role models and are often followed by their teenage fans. However, parents often do not know about the online behavior of their children and the YouTubers they follow. Therefore, this study uses a qualitative study approach with a semistructured interview technique. The sample consists of 30 teenagers based in the UAE. The research shows that YouTube has become part of the daily life of many teenagers. YouTubers do have influence on the behavior of teenagers, of which teenagers and their parents are unaware. This influence might not be completely negative but the lack of awareness might be.

American Psychological Association (APA)

al-Zari, Nada Jamal. 2019. YouTuber’s as role-models : a study of the ways YouTubers influence teenagers in the UAE. University of Sharjah Journal for Humanities and Social Sciences،Vol. 16, no. 2, pp.53-79.
https://search.emarefa.net/detail/BIM-909371

Modern Language Association (MLA)

al-Zari, Nada Jamal. YouTuber’s as role-models : a study of the ways YouTubers influence teenagers in the UAE. University of Sharjah Journal for Humanities and Social Sciences Vol. 16, no. 2 (Dec. 2019), pp.53-79.
https://search.emarefa.net/detail/BIM-909371

American Medical Association (AMA)

al-Zari, Nada Jamal. YouTuber’s as role-models : a study of the ways YouTubers influence teenagers in the UAE. University of Sharjah Journal for Humanities and Social Sciences. 2019. Vol. 16, no. 2, pp.53-79.
https://search.emarefa.net/detail/BIM-909371

Data Type

Journal Articles

Language

English

Notes

Includes bibliographical references : p. 75-78

Record ID

BIM-909371