أهمية الصورة السينمائية في صناعة تقافة إنسانية جديدة

Abstract EN

The cinema has a major role in the creation of a new human being, a human being governed by technology and biological and hormonal secretions, and this image has a major place in the field of scientific research and Semiotic Critical Studies, because of its important role in influencing the audience and attracting their attention, in order to convince them: logically and intellectually, in order to make them practice a set of conditional behavioral acts.

What does the picture have to do with human societies? What is the importance of the image in the media speeches? What are its most important pillars and kinds? And how can it be semiotic approach? These questions are our way to develop a research paper that seeks to find answers that may contribute to uncovering the reality of many phenomena that have become dominant in our living reality