نظرية الاستخدامات و الإشباعات : من الاتصال الجماهيري إلى الاتصال الرقمي

Abstract EN

In this paper, we attempt to research the relation between the development of modern media and communication and what does spawn it of practices and outputs that are partially or totally different from their traditional predecessors, by developing methodological and theoretical approaches to study them, , As it can not be seen to revolutionize communication technologies merely as a technical evolution only, but accompanied by developments on the communicative and social environment level, by highlight on the reality of the theory of uses and gratifications and developments employ them to study the phenomenon of communication; From mass communication to digital communication.