إدارة المعرفة الالكترونية و دورها في تحقيق أهداف المنظمات الفندقية : دراسة تطبيقية لعينة من المنظمات الفندقية ذات الدرجة الممتازة في مدينة بغداد

Abstract EN

Electronic knowledge has entered the field of hotel organizations as a management to enablecommunication with the target market segment of tourists and facilitate the marketing of hotelservices in accordance with the rules of protocol management and etiquette, and what are thepositive effects of the adoption of electronic and digital methods and the resulting deportation, and how to use them in achieving their goals, in The shadow of the digital revolution, and thedevelopment of cognitive communication.