فعالية برنامج إرشادي الكتروني باستخدام مواقع التواصل الاجتماعي في تنمية الوعي الاستهلاكي و مهارة اتخاذ القرار لدى المرأة العاملة

Abstract EN

The current search examine the effectiveness of Cyber Counseling ProgramUsing Social Networking Websites on Consumption Awareness and   Decision making skill.

The sample consists of (90) working woman.

The search used Descriptive analytical and experimental curriculum.

Educational materials and research tools include: Consumer awareness scale (Consumer behavior Online purchase), and Decision Making scale that include (6) axes designed by the researcher, These two scales were applied Pre and post to the sample of the research.

The researcher used the appropriate statistical methods.

the current search findings showed that: - There is a statistically significant correlation on level (0, 05) Between the use of social networking sites (Facebook) and consumer awareness of the research sample.

- There is a statistically significant correlation on level (0, 05) Between the use of social networking sites (Facebook) and Decision Making skill of the research sample.

- There is effectiveness for Cyber Counseling Program Using Social Networking Websites on Consumption Awareness development for the research sample.

- There is effectiveness for Cyber Counseling Program Using Social Networking Websites on Decision Makingskill development for the research sample.