الصورة الذهنية في الإعلام

Abstract EN

The mental image is a mental process based on the repetition of contents and is entrenched by certain accumulations.

The formulation and crystallization of the data in terms of industry, modification or installation in the mind of the recipient is also a goal of the communicators and the preparation of the media message in various means.

, Whether systems or people in the areas of politics, economy, thought and so on, which makes the knowledge of what? and mechanisms of image and controling the details of composition more than necessary at all levels.

The purpose of this paper is to find out how to create and creating a mental image among the masses through the media by asking the following question: How do the media create mental images?