مدى تأثير توجهات المسؤولية الاجتماعية على رضا العملاء في ظل أزمة كوفيد-19 : دراسة ميدانية لعينة من زبائن شركة جازي بالجلفة

Abstract EN

This study aims to find out the extent of the impact of social responsibility trends on customer satisfaction in light of the Covid-19 crisis, as a questionnaire was designed to collect data, and the sample included 180 customers at Djezzy Company in Djelfa, and after analyzing the data through the SPSS program.

Several results were reached, the most important of which are: the presence of a medium level of social responsibility and customer satisfaction alike, in addition to a positive impact of social responsibility on customer satisfaction, and the results were interpreted and many recommendations were made.