ضبط جودة المنتجات كإستراتيجية داعمة لاستدامة و زيادة مبيعات مصنع البلاط "عطابي و شوبار بالمسيلة"

Abstract EN

Quality control as a strategy to sustain and increase sales of the tile production plan "ATTABI and CHOBAR In M'sila)The study aims to learn about both quality, product development and sales.

Learn about the reality of the quality control strategy in sustainability and increasing sales at the Tiles Factory - ATTABI and CHOBAR in M'sila.

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The research was divided into three axes, the first concerned with quality and product development, the second concerned sales and the third concerned the study of the factory case.

We concluded that the factory controls the quality of the product and depends on the development of the product through the diversity of its products according to the different and varied life cycles.

By comparing factory sales and analyzing developments from 2010 through the end of 2019 with the extent to which the strategy was implemented, we found that its implementation in the factory contributed to improving its sales.

In addition to recommending the application of the Total Quality Management (TQM) approach