Do tourism agencies in Algeria promote enough the local tourist destination ? : studying a sample of tourism agencies in the province of Setif

Abstract EN

Our study aims to diagnose the extent to which the local tourist destination is promoted by a sample of tourism agencies in Setif province, this study based on a questionnaire designed and distributed to 60 agencies organize local trips.

it was an estimated response rate of 86%.

In testing and analyzing the hypotheses, we relied on spss20 using the sample arithmetic mean and the T- test.

The results of the study showed that most of tourist agencies in this sample promote the local tourist destination, through its approved tourism promotion mix activities, organize offers and tours to local destinations in Algeria, and provide accompanying tourist services at the local tourist destination during trips.