أثر الاضطراب البيئي في الخيار التنافسي : دراسة تحليلية لآراء عينة من المديرين في شركة آسياسيل للاتصالات المتنقلة في العراق

Abstract EN

The current research aims to explore the influential relationships of environmental turbulence with competitive choice.

The research problem was represented by several questions, including what is the level of managers 'perception of the environmental turbulence in the searched company? While the research adopted the descriptive and analytical approach.

Mobile telecommunications companies in Iraq defined the field of study.

The study population was represented by the Asiacell Mobile Communications Company, the main branch in Sulaymaniyah, as one of the largest mobile communications companies in Iraq.

The study was applied to an intended sample of (80) A director in the upper and middle management represented (the general manager, assistant general manager, and some members of the board of directors, department directors, and people officials) in the researched company.

The questionnaire was the main tool in data collection, and in order to process the data, many statistical methods were used, and the most prominent results were the findings of the research are the interest of the researched company in dealing with environmental turbulence as an indicator of great importance in determining the type of competitive choice.