دعم وسائل الإعلام للتنشئة الاجتماعية في الجزائر : ( الواقع و المأمول)‎

Abstract EN

Media has become the core of everyday life, especially its modern and sophisticated techniques and replaced the methods of direct dialogue, where the methods developed and varied according to time and spatial conditions, these media content is not without the goal of the advancement of values, these media to teach the community a set of knowledge to form Cultural Identity The media are also seeking to raise the issues they are addressing in order to achieve social upbringing and improve the Algerian economic and social level by making activating the performance of the individual positive within the society a real challenge that must be achieved through the media.

The continuous exposure of media messages loaded with values contributes to support the foundations and values within the community, Especially if they are attractive templates that allow them to infiltrate into the subconscious to form a certain trend.

Therefore, alternatives were proposed through which the contents of these media are studied to serve the development of the society economically and socially.

Through all stages of the development, especially in the era of overlapping civilizations, the uses of the media have emerged, and relied on them as a card to promote the marketing of certain ideas and habits that may overwhelm the original culture of society, which made the most challenges and bets on the media to play their role in social development